Born in Charleston, SC

Born in Charleston, SC

Red Collar was born in Charleston, SC. Nestled along the South Carolina coast, the "Holy City" is more than just our base—it’s our inspiration. From its decorative downtown to its breezy, laid-back beaches, Charleston has shaped who we are and what we create.

Every product in our debut "Carolina Collection"  carries a piece of the city's soul. The coastal hues echo the sunsets and scenery, while the relaxed, chilled designs reflect the cities beach town lifestyle

Our home influences everything we do, from the nautical pieces in our collection to the focus on lightweight, breathable fabrics. That's why we focus on resort and beachwear, and summer pieces you can take with you from Sullivan's Island all the way to shem creek. Charleston isn’t just a location—it’s a way of life, and we’re honored to bring its beachy nature to you through our apparel.

This is where our story begins, and we can’t wait to continue writing it with you.